One minute ad

With very limited time in a live event, the sponsor advertisements need to be shortened and concise as much as possible. Our team had produced a one-minute advertisement for XANAP film development service, sponsoring Nitade-Varasarn Babybird event.

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Project statusOne-time aired 

The project has been aired on February 2019 at Nitade-Varasarn Babybird event (an event where students of Faculty of Communication Arts, Chulalongkorn University meets with students of Faculty of Journalism and Mass Communication, Thammasat University).

Within time limits

In the advertisement world, every second means something. In this project, the advertisement needs to stay under a minute, making it very hard for me as an editor to stay within limits especially when the scripts and dialogues exceeds that. Here, I have tried speeding up the video; however, that ruined the whole mood and tone as well as comprehensibility of the advertisement. The solution I found worked is cutting the redundant part of the script out in order to stay under a minute.

I wish I could...

Life in Communication Arts faculty is random. One minute I'm having lunch, the next minute I'm invited to be cameraman. This is exactly what happened that day — but that was not an issue. What I really wished I could do is revise the script and try timing it to ensure that no footages are wasted.